Looking for a reliable direct mail house that can handle any size mailing while making you money? Choose us, Business Helpers in Scottsdale Arizona for your mail marketing needs.
Call 480-483-7677
Although we are located in Scottsdale, Arizona, we can handle a job from anywhere in the USA. Here are just some of the services we offer your business:
Call us now at 480-483-7677
Filed under Arizona mail services, bulk mail, direct mail, mail services by on Apr 25th, 2010. Comment. 
Of course, with the holiday rush, the volume of mailings is going to tax the distribution system even more so this year. As we are still recovering from the recession, private mail distribution companies as well as the good old US Post Office have downsized their staff and equipment.
Warnings always go out to the consumer mail segment to mail early to get delivery in time for the Christmas holidays. This also goes for the businesses at this time of year to mail to their clients and vendors.
Also, be aware of the recipients “attention” span during the holidays. Are you business clients going to notice the business mail that they receive during the month of December? A lot of companies many be shut down for holiday breaks or the recipients are just not in the “mood” to open your mailing during this time. It is important that you know your customer’s mindset at this time of year.
The exception is the customers that depend on your service or product all year long. They are going to open your mail. If it is a product or service that they feel can wait, they will.
From all of us at Business Helpers, we wish you and your families a very Merry Christmas and Happy New Year!!
For your direct mail processing needs call Business Helpers at 480-483-7677. Serving all of Arizona, USA.
Filed under direct mail, mail services by on Dec 23rd, 2009. Comment.
We found the best of the best of a video that truly describes what direct mail marketing is all about. Although this video covers direct mail marketing for printers, the same principles will apply for any type of business.
For those of you who thought you knew, watch this entertaining video and give us your thoughts. Comment back to us by pressing the comment button below.
Direct Mail Marketing in Plain English
Filed under direct mail, direct mail campaign, mail services, targeting your market by on Dec 15th, 2009. Comment.
Direct mail is the most important part of your marketing plan. Developing and executing the campaign can be very confusing. Today’s mailing regulations are getting more complicated–postage rates are changing all the time and the flood of mail makes it harder to get noticed. The right message and presentation is very important and must get to your target market in the correct way. Capturing your reader must happen quickly and your reader must be motivated to take action.
Here are some valuable tips when planning out your direct marketing campaign:
- consult with a direct mailing house before planning your next campaign
- keep your mailing piece simple and readable
- consult with a copywriter regarding your sales content
- use a reputable list broker
- use colored envelopes to get attention
- personalize the message in your mail piece
- have a clear message on what you offer
- insert a strong call to action – call in, fax in or mail back
- develop a free gift to further intice action
- offer a free trial period of your product or service
- have a professional graphic artist design art work
- mention guarantees (risk avoidance)
This is only a partial list of direct mail marketing techniques, but you get the idea. There are so many things to develop for your next mailing. Always remember to test and change things slightly to measure the effectiveness of your mailings. For example, the wording of the headline on the mail piece can be changed to make two or three versions. You measure the response rate of each headline….the headline that brings in the best return or response will prevail on all mailings from now on.
Stay tuned for more valuable tips and tricks from Mail Marketing Masters!
Make a comment here if you have some tips you can share with our readers. Just click on the comment button below.
For your direct mail processing needs call Business Helpers at 480-483-7677. Serving all of Arizona, USA.
Filed under Arizona mail services, direct mail campaign, mail services by on Nov 20th, 2009. 1 Comment.
This post is brought to you by: Business Helpers Mail Center in Scottsdale, Arizona
Here is a quick list of services we are able to assist you with.
- Mail List Preparation: Merge/Purge, clean, remove duplicates, CASS certification (ensure accuracy and deliverability), NCOA (updates change of address)
- Mail Processing: Address (directly onto mail piece), collate, stuff, fold, seal, affix wafer seal closures, sort, stamp/meter, bundle for postage discounts, and deliver to the post office. We can accommodate a wide variety of insert and envelope sizes
- Letter Shop Services: Print personalized, high quality laser letters, folding, tabbing, and inserting while accommodating a wide variety of insert and envelope sizes
- Custom Printing: We find the best price and quickest service available through our printing partners
- Hand Assembly: Quality hand assembly (collating, folding, inserting, labeling and addressing) for custom or unusual jobs
Let us make a no obligation quote for your next mailing job. You will notice the difference on the service and attention we provide! We love what we do and looking forward to helping you.
Call us now at 480-483-7677
Filed under Arizona mail services, direct mail, mail services by on Oct 30th, 2009. Comment.
The US Postal Service has recently reported that they may close up to 410 branches across the USA. It is caused by lower quantities of personal mailings in conjunction with the recession.
Although the comsumer market is practically in panic, professional mailers and direct mailing houses are not worrying. The closures will definitely have an impact on the upcoming holiday market, causing delays and such. But as far as the direct mail houses, USPS services will continue as normal as they put priority on these places since it is high volume and therefore higher revenue to the USPS.
The only worry direct mail houses may have is the mail processing centers. If any of those places gets shut down, there could be a fallout of productivity on behalf of direct mail houses.
There are direct mail houses that have declared that if a lot of branches are closed, there is still a lot of branches left to pick up the slack. Fortunately, there is great density of post office branch retail offices. So, no need to worry now!
Filed under US Postal Service, direct mail, mail services by on Oct 1st, 2009. Comment.
When you think of planning out your next direct mail campaign, think Business Helpers. No, think “award winning” direct mail house! As seen by the previous post here, we are very proud of our 2009 Best of Scottsdale Award from the U.S. Commerce Association.
For those of you in the Phoenix, Arizona area, please make sure you visit us at our location and say “hello.” For visitors here from out of town, contact us either through our contact form or just call us for a cheerful, no obligation quote on your next job. We will always go the “extra mile” for you.
Call us at (480) 483-7677
Filed under Arizona mail services, direct mail, mail services by on Sep 16th, 2009. Comment.
We are pleased that our company, Business Helpers, has received the 2009 Best of Scottsdale Award from the US Commerce Association. We are celebrating!! Please see below:
Press Release
FOR IMMEDIATE RELEASE
Business Helpers Mail Center Receives 2009 Best of Scottsdale Award
U.S. Commerce Association’s Award Plaque Honors the Achievement
WASHINGTON D.C., June 8, 2009 — Business Helpers has been selected for the 2009 Best of Scottsdale Award in the Direct Mail Advertising Services category by the U.S. Commerce Association (USCA).
The USCA “Best of Local Business” Award Program recognizes outstanding local businesses throughout the country. Each year, the USCA identifies companies that they believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and community.
Various sources of information were gathered and analyzed to choose the winners in each category. The 2009 USCA Award Program focused on quality, not quantity. Winners are determined based on the information gathered both internally by the USCA and data provided by third parties.
About U.S. Commerce Association (USCA)
U.S. Commerce Association (USCA) is a Washington D.C. based organization funded by local businesses operating in towns, large and small, across America. The purpose of USCA is to promote local business through public relations, marketing and advertising.
The USCA was established to recognize the best of local businesses in their community. Our organization works exclusively with local business owners, trade groups, professional associations, chambers of commerce and other business advertising and marketing groups. Our mission is to be an advocate for small and medium size businesses and business entrepreneurs across America.
SOURCE: U.S. Commerce Association
CONTACT:
U.S. Commerce Association
Email: PublicRelations@us-ca.org
URL: http://www.us-ca.org
Filed under Arizona mail services, mail services by on Sep 4th, 2009. 1 Comment.
There has been an ongoing debate about if direct mail is dead. With the “hyper” hype about the internet and email marketing and how much less it costs to “send” virtual mail out….the jury is still out!
EMAIL
So, email is supposed to be the “saviour” of getting your advertising message out to the thousands, hundred thousands and millions of people on your list. It is supposed to be cheaper to execute, doesn’t irriate the recipient by the ugly “junk” mails in their real mailbox, more efficient because you can measure ROI metrics within minutes of doing an email blast.
DIRECT MAIL
Direct mail’s cost per thousand prospect names are, in reality, cheaper than buying, or shall I say renting a list of like quantity in the online world. Undeliverability is up 20% lately from these online lists for the internet marketing crowd. Reason is there is more spam filters, corporate firewalls are set even tighter to keep out even legitimate emails, and the higher frequency of the recipient to mass delete emails for fear of email overload. Direct mail, on the other hand gets almost a 95% deliverability rate because good list managers scrub their lists on a regular basis.
Finally, with email, you only get 2 seconds or less to get the attention of the receiver or it gets deleted. Direct mail gives you 5 seconds or more to catch the attention of the receiver. That is huge!
So when thinking “old school” direct mail, always know it has a useful function in your marketing arsenal!
Filed under Arizona mail services, direct mail, direct mail costs, mail services, targeting your market by on Aug 18th, 2009. Comment.
For those of you who do business in the Phoenix/Scottsdale area, we have been pleased with all the business we had with all of you over the years.
We are located in the Scottsdale Airpark that has been in business for over 50 years. We are a letter-shop and full direct mail services that prides itself on execellent customer service.
Some of the services we provide are:
direct mail
post cards
bulk mail
advertisements
merchandising and retail
freight forwarding
We can handle jobs from 500 to 250,000. No job is too small or too large!
Business Helpers can save you money, can help you to be more efficient with your marketing efforts, and gaurantee your mailing gets out fast.
If saving time and money is your goal, look no where else but Business Helpers. We can handle any direct mailing services in Arizona or anywhere in hte USA.
Call us now for a no obligation quote at:
480-483-7677
Business Helpers
7650 E. Redfield Drive Ste. D
Scottsdale, AZ 85260
Filed under Arizona mail services, mail services, printing services by on Aug 4th, 2009. Comment.