We are a fan of Ford Saeks and his direct marketing videos. In them, he touts how successful direct mail techniques are to any business in 2010. This technique can be used alone or better yet, in combination with other marketing methods. Enjoy.
Filed under direct mail, direct mail campaign by on Mar 9th, 2010. Comment.
It has come to our attention that many businesses approach us and ask us what is the best way to get through to their customers. They have used direct mail with moderate success and are attracted to the “so called” new media, online marketing. While we can say that having this blog is using online marketing for our business, we discover that nothing can replace direct mail marketing. Actually, we find that combining direct mailing with our online marketing efforts improves our overall coverage of our target market.
Always experiment with different channels of marketing your business and you will be surprised at the combined results it will give you. You hear about businesses using social networking sites such as Facebook and Twitter to get the word out about their products and services. There are several combinations of marketing channels that can be effective. Word of caution, just remenber that any new channel you open has its own “high maintenance” factors to consider!
We are still helping our customers get the best “bang for their buck” with direct mail campaigns and there seems to be no end in sight for the effectiveness of this medium.
For your direct mail processing needs call Business Helpers at 480-483-7677. Serving all of Arizona, USA.
Filed under direct mail, targeting your market by on Mar 25th, 2010. Comment.